Privacy Policy

Last Updated: January 9, 2026

This Privacy Policy describes how Athletic Gym Holdings LLC, doing business as RxFit Functional Health (“RxFit,” “we,” “us,” or “our”) collects, uses, and discloses information when you access or use our websites, portals, mobile applications, intake forms, and related services (collectively, the “Services”). It also explains the choices you may have regarding your information. By using the Services, you agree to the collection, use, and disclosure of information as described in this Privacy Policy. If you do not agree, do not use the Services.

1. Who We Are and How to Contact Us

Athletic Gym Holdings LLC (DBA RxFit Functional Health)
106 E 400 S, Orem, UT 84058
Email: [email protected]
Phone: +1 (385) 363-5752
Website: https://www.rxfithealth.com

2. Key Definitions

For purposes of this Privacy Policy:

“Personal Information” means information that identifies, relates to, describes, is reasonably capable of being associated with, or could reasonably be linked with an identifiable individual.

“Health Information” means information about your health status, symptoms, conditions, lab results, medications, and related information you provide or that is generated through the Services.

“Deidentified Data” means information that cannot reasonably be used to infer information about, or otherwise be linked to, a particular individual or device.

“Service Providers” means vendors and other entities that perform services on our behalf, such as hosting, payment processing, analytics, customer support, communications delivery, and security.

3. Information We Collect

We collect information from and about you in several ways, including:

A. Information You Provide

- Contact information (such as name, email address, telephone number, mailing address).

- Account information (such as username, password, and account settings).

- Intake and profile information (such as demographic information and health history you provide).

- Health information you provide through forms, questionnaires, messages, or telehealth visits.

- Appointment and scheduling details.

- Communications (such as emails, texts, chats, or calls with our team).

- Payment information (processed by our payment processors; we generally do not store full payment card numbers).

- Any other information you choose to provide when you interact with us.

B. Information Collected Automatically

- Device and connection information (such as IP address, browser type, operating system, device identifiers, and network information).

- Usage information (such as pages viewed, links clicked, time spent, referring/exit pages, and similar activity data).

- Approximate location (such as city/state inferred from IP address).

- Cookies and similar technologies data as described in Section 7.

C. Information From Laboratories, Providers, and Other Sources

Depending on the Services you use, we may receive information from independent laboratories, pharmacies, telehealth technology vendors, and licensed healthcare professionals involved in your care (for example, lab results, fulfillment status, or visit documentation). We may also receive information from you if you upload records or authorize us to obtain records from another person or organization.

4. How We Use Information

We use information for purposes such as:

- Providing, operating, and improving the Services (including account creation, identity verification, and customer support).

- Coordinating laboratory testing, results delivery, and care navigation.

- Facilitating telehealth visits and related clinical workflows (where applicable).

- Communicating with you, including sending service-related notices and responding to inquiries.

- Processing payments and preventing fraudulent transactions.

- Maintaining the safety, security, and integrity of the Services (including troubleshooting, auditing, and monitoring).

- Complying with legal obligations and enforcing our agreements and policies.

- Conducting analytics, research, and product development, including creating Deidentified Data (where permitted by law).

- Sending marketing communications where permitted by law and consistent with your preferences (you may opt out of marketing emails as described below).

5. How We Disclose Information

We may disclose information in the following circumstances:

A. Service Providers

We disclose information to Service Providers that help us operate the Services (for example, hosting, analytics, communications delivery, appointment scheduling, customer support, and payment processing). Service Providers are permitted to use information only to perform services for us and are required to implement reasonable confidentiality and security measures.

B. Laboratories, Pharmacies, and Healthcare Professionals

If you use Services involving laboratory testing, prescription facilitation, or clinical care, we disclose information as needed to coordinate those Services (for example, to a laboratory to process a test order, to a pharmacy to fulfill a prescription, or to a healthcare professional to provide care).

C. At Your Direction or With Your Consent

We may disclose information when you direct us to do so or provide consent (for example, if you request that we send results to another provider, family member, or other recipient).

D. Legal, Safety, and Compliance

We may disclose information if we believe in good faith that disclosure is necessary to comply with law, respond to lawful requests, protect rights and safety, investigate fraud or security issues, or enforce our terms and policies.

E. Business Transactions

If we are involved in a merger, acquisition, financing, reorganization, bankruptcy, or sale of assets, information may be disclosed as part of that transaction, subject to customary confidentiality protections.

F. Deidentified Data

We may create and use Deidentified Data for analytics, research, and business purposes. We may disclose Deidentified Data to others where permitted by law.

6. SMS/MMS and Mobile Messaging Privacy (A2P Required)

If you opt in to receive text messages (SMS/MMS) from RxFit, the following provisions apply in addition to the rest of this Privacy Policy.

A. Required Non‑Sharing Clause for Mobile Information

No mobile information will be shared with third parties/affiliates for marketing/promotional purposes. Information sharing to subcontractors in support services, such as customer service, is permitted. All other use case categories exclude text messaging originator opt-in data and consent; this information will not be shared with any third parties.

B. Messaging Vendors / Aggregators

Text messaging originator opt-in data and consent will not be shared with any third parties, except for aggregators and providers of the Text Message services. We may disclose limited information to our messaging platform providers, aggregators, and carriers solely to deliver and manage the messaging program (for example, to route messages and maintain suppression lists for opt-outs).

C. Opt-Out and Help

You can opt out of text messages at any time by replying STOP. For help, reply HELP or contact us at [email protected].

7. Cookies and Similar Technologies

We use cookies and similar technologies (such as pixels, SDKs, and local storage) to operate the Services, remember preferences, perform analytics, and measure the effectiveness of our communications. You can control cookies through your browser settings and, where available, cookie preference tools. If you disable cookies, some features may not function properly.

8. Your Choices

A. Marketing Emails

You can opt out of marketing emails by using the unsubscribe link in the email. You may still receive service-related communications.

B. Text Messages

If you opt in to receive text messages, you may opt out at any time by replying STOP.

C. Access, Correction, and Deletion Requests

Depending on where you live, you may have rights to request access to, correction of, or deletion of certain information. To submit a request, contact us at [email protected]. We may need to verify your identity before responding.

9. Data Security

We use administrative, technical, and physical safeguards designed to protect information. However, no security measure is perfect, and we cannot guarantee absolute security.

10. Data Retention

We retain information for as long as reasonably necessary to provide the Services, comply with legal obligations, resolve disputes, enforce our agreements, and for legitimate business purposes. Retention periods vary based on the nature and sensitivity of the information and legal requirements.

11. International Transfers

We are based in the United States and may process and store information in the United States and other locations where our Service Providers operate. Privacy laws may differ from those in your place of residence.

12. Children’s Privacy

The Services are not intended for individuals under 18. We do not knowingly collect Personal Information from children under 13. If you believe a child has provided information to us, contact us so we can take appropriate action.

13. Health Information and HIPAA

Certain health information may be subject to additional protections under federal and state health privacy laws. When clinical services are provided by licensed healthcare professionals, those professionals (or their medical entities) may provide you with a Notice of Privacy Practices describing how protected health information is used and disclosed. If a Notice of Privacy Practices applies to your care, it will control for protected health information to the extent required by law.

14. Changes to This Privacy Policy

We may update this Privacy Policy from time to time. If we make material changes, we will post the updated Privacy Policy and update the Last Updated date. Your continued use of the Services after the effective date of an updated Privacy Policy indicates your acceptance of the updated policy.

15. Contact Us

If you have questions about this Privacy Policy or our information practices, contact:

Email: [email protected]
Phone: +1 (385) 363-5752
Mail: 106 E 400 S, Orem, UT 84058